Ifueko Igbinovia On Her Rise To Becoming Famous Through Youtube

Born and raised in New Jersey, Ifueko Igbinovia was determined to compose a platform that assisted creatives in being organic and allows them to embrace their eccentricity. Commencing her YouTube channel in March 2018 as an innovative content creator, Ifueko wanted her message of individuality to be apparent through her platform. Previously, Ifueko worked for Universal Motown Records where she ventured into the entertainment world studying public relations for a vast quantity of celebrities. While at Universal, Ifueko converted into a radio personality for Clubzone FM. Ifueko has interviewed vast celebrities Yemi Alade, Jim Jones, celebrity stylist Ty Hunter, Hot 97 DJ Drewski, Mack Wilds, Musiq SoulChild, NBA Player Eric Williams, Love & Hip Hop Mariah Lynn, rapper Maino, actor River Mason Eromosele, Safaree of Love & Hip Hop, among others. As a seasoned celebrity publicist and journalist, she began acquiring her own clients and thriving in brand and media building. Ifueko builds solid influential relationships through the entertainment industry. Being completely transparent and relatable she built her viewership through her talent. Ifueko’s background sets the tone for who she is today and with her eccentric and witty personality.

Presently, Living In My Mind has gone viral with the commencement of “ Brand Ambassador Scams On Instagram” which averaged 74,000 views. In addition to her growing notoriety, she was selected as a social media influencer for Forbes “Women’s Summit”, NAACP Awards, and AT&T “Dream In Black”. The popularity of the channel unearthed through its portrait of relatability. A woman living inside her mind, her inner thoughts; as we all are. Capturing the moments we all have gained the popularity of the channel. The channel’s mantra “#JudgeMeAnyways” sets the tone of the nonexistence validation of the world that every creative should have. Ifueko embraces her eccentricity and converses with her higher self “Star”. The keynote character of the channel is Star “Ifueko is Star Power; Star Power is she” Star Power is actually her inner thoughts. The witty combination of transparency and bluntness has created a vast following for the channel.

The collaboration of current events and discussions are so blunt that her viewers desire to engage and participate. Exclusive celebrity interviews emerge throughout the channel. As well, special invited guests appear to tackle daily concerning topics. Videos on “Living In My Mind” are posted on a weekly contingency.  The sporadic current events and trends of daily occurrences are the direct topics for the channel.  Ifueko’s expression of art through her YouTube channel “Living In My Mind” has converted into an immense passion for her. In addition to becoming a content creator that the rest of the world enjoys watching is vastly refreshing.

We Empower Magazine got an exclusive interview with Ifueko Igbinovia.

Ifueko Igbinovia

Please tell us about your journey as a social media influencer for Forbes “Women’s Summit”, NAACP Awards, and AT&T “Dream In Black”? 

Ifueko Igbinovia: To be a selected influencer, it felt phenomenal! I want to be apart or help any positive change in this world! I was happy to share and stand with organizations trying to bring about positive influence.

What do you enjoy most about the work that you do?

Ifueko Igbinovia: I love creating. It is another emotion for me. I love utilizing my influence to impact all people but women especially. I even had one subscriber get her hair similar to mine and use the same shade of blue. “Ifueko blue” is what she called it. When her aunt messaged me I was so taken back. I love being a positive influence. I love hearing young women embrace their individuality. To hear them say it’s because of me…. is immensely humbling.

What have been some memorable moments in your career so far?

Ifueko Igbinovia: There are so many, but I would say everyone I have worked with up until now I share memorable moments with. Some that come to mind right away are the many adventures in New York City. From networking during fashion week and setting up music events, NY is definitely one big memorable moment. I’m humbled by it all.

What are you currently working on? 

Ifueko Igbinovia: I’m currently working on my YouTube channel. I want to make it one of the best channels on YT! I know BIG dreams but I’m determined. My social media platform has become a vast impact on so many lives. I’m excited to embark on this journey.

What do you want your legacy to be? 

Ifueko Igbinovia: My legacy! Wow, that sounds sweet! I want for my legacy to be for all people to be unapologetically themselves positively. Let you define you. Set your own paths with your own individuality. As well as embracing your eccentricity! It’s what makes us magic after all.

Keep-up-to-date YouTube: youtube.com/LivingInMyMind & Instagram: @Fueko_xoxo